Glossary – Steal My Marketing | "I specialise in simplifying marketing"

.htaccess files

If you’ve never delved into murky world of URL redirection using .htaccess files, you can happily close this tab and move on with your day.

However, if, like me, you’ve had the need to set up redirection of a domain, and have never learnt the Apache programming language (and let’s face it, this isn’t high on most people’s bucket list…), then I’ve found a great resource that will help you out.

Firstly, let’s define what an .htaccess file is:

A/B Testing

by Al Elliott

A/B testing (usually called ‘Split Testing’) is when you’d test version A of, say, a web page, against version B, and see which gets a better results.